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Hy-Vee is a privately-held supermarket chain operating in the Midwestern United States. Founded in 1930 by Charles Hyde and David Vredenburg, the company has grown into one of the largest employee-owned food retailers in the region.

Hy-Vee offers a wide selection of groceries, meat, produce, dairy products, and baked goods. Their stores also feature a full-service pharmacy, floral department, wine and spirits section, and deli and bakery counters. The company emphasizes convenience with services like curbside pickup and online shopping with in-store pickup or delivery.

Hy-Vee's loyalty program, Flu Shot Clinic, Wine & Spirits Sales, and weekly sales circulars are some of the ways they interact with their customer base. They also host various events throughout the year to promote wellness, support local communities, and engage with customers through in-store tastings and cooking demonstrations.

Their commitment to quality is demonstrated by their implementation of private-label brands across different product categories. These products cater to a wide range of tastes and dietary needs while ensuring consistency and cost-effectiveness for consumers.

Hy-Vee operates stores across eight Midwestern states, employing over 90,000 people. They prioritize employee benefits, offering competitive salaries, comprehensive training programs, and opportunities for advancement within the company. This approach has allowed Hy-Vee to build a loyal workforce and maintain a positive reputation in the region.

The privately-held nature of Hy-Vee allows it to focus on customer needs without external pressures from shareholders. As a result, they continue to innovate and adapt to consumer preferences while maintaining their commitment to quality products and services.