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Facebook Verified Badge: Authenticating Public Figures and Brands

2025-09-07

Facebook's verified badge is a blue checkmark that appears next to a Page or profile name, indicating that the account is authentic and belongs to a public figure, celebrity, or brand. The verification process involves reviewing the account's activity, information, and documents to ensure it meets Facebook's verification criteria.

Eligibility Criteria

To be eligible for a verified badge, accounts must be:

  • Authentic: Represent a real person, registered business, or entity.
  • Unique: Be the only presence of this person or business.
  • Complete: Have an about section, Page or profile photo, and recent activity.
  • Notable: Represent a well-known, often searched person, brand, or entity.

Verification Process

The verification process involves submitting an application through Facebook's help center, providing required documents, and explaining why the account should be verified. Facebook reviews the application and may request additional information before making a decision.

Benefits of Verification

A verified badge provides several benefits, including increased authenticity and credibility, as well as protection against impersonation.

Meta Verified

Meta Verified is a paid subscription service that includes a verified badge, enhanced support, and impersonation protection. It is available for profiles only, not Pages.

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