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Fred Meyer is a general merchandise retailer offering a wide range of products under one roof. The store provides an array of services including grocery shopping, pharmacy, optical center, and home improvement.

Shoppers can find various departments within the store such as clothing, shoes, jewelry, electronics, home goods, and sporting goods. They also offer a variety of services including photo processing, floral arrangements, and tire and battery sales.

Fred Meyer operates on an everyday low price (EDLP) business model, aiming to reduce prices for customers through efficient supply chain management and store operations. This approach enables customers to purchase items at lower costs compared to traditional retail strategies that rely heavily on promotions and discounts.

The company aims to be a convenient one-stop shopping destination for customers by providing services such as in-store pharmacy, optical center, and home improvement centers. Fred Meyer is known for its 'Fred Meyer Rewards' loyalty program which rewards customers with points for every dollar they spend at the store.

Overall, Fred Meyer's business model and wide range of products make it a popular choice for shoppers seeking convenience and affordability.