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ALDI is a global discount supermarket chain offering affordable prices on high-quality products. The store focuses on private-label brands, which account for over 90% of its product range. This approach allows ALDI to maintain low prices while ensuring consistency in quality.

A key feature of ALDI stores is the efficient use of space and streamlined shopping experience. Shoppers navigate through compact aisles, accessing a wide selection of products without unnecessary extras. The absence of advertising, promotions, and fancy packaging contributes to lower costs, which are then passed on to customers.

ALDI's product range includes fresh produce, meat, dairy items, and household essentials. They also offer a limited selection of national brands at competitive prices. Regular shoppers often appreciate the 'Just for You' program, which provides personalized recommendations based on purchase history.

In-store services include a pharmacy section in some locations, offering basic health products and advice. Customers can also take advantage of online shopping with delivery or in-store pickup options, depending on availability.

ALDI stores typically operate on a cashless policy, with transactions processed through payment cards only. This eliminates the need for change handling and contributes to faster checkout times.