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ALDI is a discount supermarket chain that offers a wide range of products at affordable prices. The store focuses on providing customers with everyday essentials, including fresh produce, meat, dairy products, and household items.

ALDI is known for its efficient operations, which enable it to keep costs low and pass the savings onto customers. This is achieved through a variety of strategies, such as streamlining logistics, eliminating advertising expenses, and using private-label brands instead of national brands.

One of the distinctive features of ALDI is its unique shopping experience. Shoppers pay a deposit when they enter the store, which is refunded when they return their cart to a designated area. This approach encourages customers to return carts promptly and helps reduce waste.

In terms of product offerings, ALDI stores typically carry around 1,500 SKUs (stock-keeping units), compared to traditional supermarkets that offer over 30,000 items. However, the store still manages to provide customers with a good selection of products, including organic options and national brands.

ALDI also places an emphasis on sustainability and reducing waste. The company aims to eliminate single-use plastics in its operations by 2025 and has implemented initiatives such as recyclable packaging and composting programs.

By providing affordable prices, efficient operations, and a unique shopping experience, ALDI has become a popular choice for budget-conscious shoppers seeking to save money without sacrificing quality or convenience.