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ALDI is a global discount supermarket chain that offers affordable prices without sacrificing quality. The store's concept is built around efficiency, allowing it to keep costs low for customers. One of the key ways ALDI achieves this is by streamlining its operations, using methods such as efficient inventory management and minimizing advertising expenses.

Inside the store, customers will find a curated selection of products, mostly private-label items, which contribute significantly to the overall cost-effectiveness of shopping at ALDI. The product range includes staples like groceries, household essentials, and personal care items, often sourced from local suppliers whenever possible.

ALDI is known for its weekly Special Buy events, where customers can purchase limited quantities of select products at deeply discounted prices. This model encourages customers to plan their shopping in advance, adding an element of excitement to the shopping experience.

Another distinctive feature of ALDI stores is the concept of a "cart deposit fee," which encourages customers to return carts after use and helps maintain store cleanliness.