The seven-story above-ground and two-story underground shopping mall will cater to diverse family lifestyles with a variety of retail formats, providing a happy and fulfilling daily life. The mall's interior will be designed to "breathe," incorporating abundant wood accents and lush greenery to infuse the urban environment with a natural ambiance.
Under the dual themes of "cross-border" and "innovation," the mall will collaborate with Rakuten Market and the Rakuten Monkeys to create a comprehensive Rakuten lifestyle circle. The goal is to leverage point-based economics to connect online and offline platforms, integrate the stadium to expand shopping services and experiences, and offer visitors a wide range of experiences beyond watching baseball games and concerts at A19, including diverse shopping, dining, and entertainment options.
The mall will also employ an OMO (Online-Merge-Offline) marketing strategy to build a next-generation smart retail mall that meets consumer demands in multiple ways. (Source: Global Mall Taoyuan A19)