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ATT 4 FUN has created a new theme mall in the Xinyi District of Taipei City, combining four elements: "fashion, food, cultural creativity, and entertainment." Not only does it feature major products from trend-setting brands representing the younger generation in Taiwan, but it also offers more than 20 international cuisines, as well as diverse cultural and creative exhibitions, entertainment performances, and night club parties. Since its opening in October 2010, it has become the newest fashion center in Xinyi District, offering a fresh shopping experience with its interior and exterior design and service. Continuing the group's commitment to Taiwan, in addition to numerous international fashion brands leading young trends, ATT 4 FUN also features the unique characteristics of Taiwan's original street fashion and cultural creative industries. The mall is full of cuisines from Japan, Thailand, Italy, the United States, and more, as well as various bars with exotic charm. It also offers the most beautiful skyline in Xinyi District, with the Taipei 101 tower clearly visible under the night sky. Here, there are even more fun things to do. On the 7th floor of ATT 4 FUN is the ATT SHOWBOX, which can accommodate more than 2,800 people, making it the only cultural and creative performance space in Taiwan that combines fashion and entertainment. It regularly hosts concerts, art exhibitions, and music parties. On the 9th floor is the most popular night party spot in Taipei, Club Myst, featuring a luxurious space design, enchanting music, and a stunning night view of Xinyi District in the outdoor area, making it a memorable party paradise.