Since its founding in 1976, Hong Ya Foods created “77 Milk Chocolate,” and over thirty-six years has remained guided by the principles of “integrity, innovation, quality, and service.” Amid fierce competition at home and abroad, Hong Ya’s forward-looking leadership and spirit of innovation have carried the company beyond its chocolate expertise into the tourism sector, extending the chocolate story through Asia’s first chocolate museum—“Chocolate Republic.” Chocolate Republic blends chocolate culture, knowledge, and history with travel, aiming to be an entertaining and educational chocolate destination and Taiwan’s newest landmark. With the concept of a republic, Chocolate Republic aspires to become a sweet global memory and a lasting highlight on the international stage.