Compared with the rapid changes of foreign cultures, "Old Taipei" becomes more fragrant with age and receives more market attention. "Lao Wanchang Underwear" is an old store in the Wanhua clothing business district that specializes in classic Taiwanese home clothing. It has been in business for more than 40 years. The second generation of the owner continues to persist in making products in Taiwan. From home clothes to baby clothes emphasizing "safety," they are all best-selling products. The good quality leads old customers to repurchase repeatedly, and regular customers also introduce each other to come to the store to choose products.
Lao Wanchang was established in 1971, initially selling underwear and gradually becoming well-known for selling baby clothes that are both affordable and of good quality. Mr. Pei Zhi Peng, the second-generation boss, started helping at home at the age of 17 and has been working there for more than 35 years. Children who originally wore Lao Wanchang baby clothes have now grown up, gotten married, and had children, and even come back to Lao Wanchang to buy baby clothes for their own children. This shows that Lao Wanchang's products maintain a certain standard in both quality and price, continuously attracting old customers to come and purchase, and it has a large number of loyal customers.
About 80% of the products in the store are made in Taiwan. Good materials and fine workmanship are the main features. The baby clothes come in various designs, providing parents with diverse choices; and there are many types of materials for adult clothes, so you can find home clothes that suit everyone's preferences here. Mr. Pei said, "Running a business requires credit." From the production location of the clothing, the fabric quality to the appropriate price, it is Mr. Pei's commitment to customers, and also the most attractive part that makes customers come back to purchase repeatedly.